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Scripted Out: 5 Tips on Scripting Your Marketing Videos

Video marketing is a tricky science. If your content is too short, it doesn’t get the point across. Too long and you lose the...

The Power of Persuasion in Copywriting

If you’ve ever watched television, you’ve probably seen that Sarah McLachlan commercial to get ASPCA more donations. The one with the heartbreaking song, can...

Apart vs. A Part

This is freaking important, guys. We do a segment in our Wolf & Key weekly newsletter, The Howl, called "Why is Lynn Triggered?" This blog post...