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Persuasion in Video Marketing

In the past, we’ve covered how persuasion in copywriting is a powerful tool. But if a picture is worth a thousand words, imagine how...

Scripted Out: 5 Tips on Scripting Your Marketing Videos

Video marketing is a tricky science. If your content is too short, it doesn’t get the point across. Too long and you lose the...

Press Play: Video’s Role in Digital Marketing

90 percent. That’s how many users say that a product video helps them decide on their purchase. 4.6 billion. That’s how many video ads...

Adobe Premiere Pro Vs. Final Cut Pro

Choosing the Right Video Editor Using the right tools for your business is a huge part of making sure you're successful. When it comes to...

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