We’re Google Premier Partners. Here’s Why That Matters to You.
Across America, there are less than 150 companies that are Google Premier Partners. Across the state of Colorado, there are only 5. In the marketing industry, this is a highly coveted status. Wolf &...
Press Play: Video’s Role in Digital Marketing
90 percent. That’s how many users say that a product video helps them decide on their purchase. 4.6 billion. That’s how many video ads are viewed every year according to a 2019 study. If...
Holiday Marketing Trends to Watch
The holiday season is approaching, and as we discussed a couple of weeks ago, this means a whole slew of holiday-inspired ads. But anticipating what will come in this season of massive consumerism is...
YouTube Ads & How to Use Them
Small Businesses Have A Place on YouTube
People spend an insane amount of time on YouTube. We're talking multiple hours a day. It's a major social media site where billions of users log in on...
Video Marketing Matters More Than Ever
Yeah, here’s another blog about video marketing. But what can we say? It works. It works well. So, of course, we’re going to be talking about it. Video marketing saw its rise in the...
Why You Need Boosted Posts
If you are on any form of social media, chances are you’ve seen a sponsored post or two. After all, each time you open Facebook, you are exposed to 1,500+ stories. Meanwhile, Instagram has...
Quality Score: 3 Reasons It Matters & How To Increase It
Your Google Adwords Quality Score estimates the overall quality of your keywords, ads, and landing pages in relation to one another. This 1 – 10 rating is evaluated primarily at the keyword level, determining the relevance...
Bullseye: Building a Target Audience
So, we’ve covered the importance of targeted ads on this blog before. We’ve even touched on targeting with your sponsored posts on social media. But understanding who to target is a science of its...
Social Media Trends for 2020
No one can really see the future. But with the power of past trends in our pocket, we can make a few well-educated guesses. We’ve already covered some of the web design trends we...
Geomarketing: Your Local Targeted Ads
We’ve talked in the past about how technology is changing the marketing game. With innovations happening every day, it remains true. Now technology is so advanced that companies can advertise to specific locations. This...