Saturday, December 15, 2018

Quality Score: 3 Reasons It Matters & How To Increase It

Your Google Adwords Quality Score estimates the overall quality of your keywords, ads, and landing pages in relation to one another.  This 1 – 10 rating is evaluated primarily at the keyword level, determining the relevance...

The Best Google Ad Extensions & How to Use Them

HOW OUR PPC DEPARTMENT GOT SO AWESOME The art of online pay-per-click advertising has become a puzzle of ad text, keywords, and search rankings. Even after countless hours of research and optimization, you can still...

Lead Generation Through Pay-Per-Click (PPC)

PPC: Sitting Pretty At the Top of the Lead Gen Food Chain One of the most frustrating things you can experience as a business owner is an ineffective lead generation campaign. Even if you offer...

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