Sunday, August 25, 2019

Wolf & Key’s 2019 New Year’s Resolutions

Happy 2019! It's officially the new year, and you know what that means. We all get to make new year's resolutions that we'll never keep! Hooray! In the spirit of being motivated for a month...
traditional marketing

Traditional Strategies of Markets Past

Do you find yourself asking the question: should I start putting money into digital marketing for my business? Spoiler alert: the answer is yes. Are we at Wolf & Key a little bit biased?...
brand personality

Personality Matters: Developing a Brand Voice

Your brand. What is it? What color do you see when you think of it? How does it talk? What kinds of jokes does it make? What? A brand doesn’t talk, right?  Wrong.  Your brand needs to...
the importance of brand loyalty

The Importance of Brand Loyalty

We’ve spoken before about brand loyalty. But what is it? And, more importantly, why does it matter so much? Well, a great example of two companies that have strong “brand loyalty” is Apple and...